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Free resources

Free guides for builders who pick their own plans.

Printable checklists for choosing a spec plan and deciding what to build on a lot. Cited sources, no sales pitch inside.

  • Cover of "5 Mistakes Builders Make When Choosing a Spec Home Plan"

    Guide · 7 pages · printable checklists

    5 Mistakes Builders Make When Choosing a Spec Home Plan

    What goes wrong between the catalog and the closing table, with a checklist for each mistake and a one-page pre-purchase check.

  • Cover of "How to Evaluate What Type of Home to Build in Your Market"

    Workbook · 9 pages · fill-in worksheets

    How to Evaluate What Type of Home to Build in Your Market

    The numbers to pull, where to get them legally, the formulas, and how to turn them into a go/no-go and a plan spec.

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What's inside

Checklists you can take to the lot.

Guide · 7 pages · printable checklists

5 Mistakes Builders Make When Choosing a Spec Home Plan

  1. 01Picking from the catalog photo instead of the comps
  2. 02Buying a thin set: the sheets a builder-ready set should have
  3. 03Ignoring the lot: width, setbacks, slope, sewer depth
  4. 04Assuming the plan will pass where you build
  5. 05Buying the wrong license
  6. 06A one-page pre-purchase check

Workbook · 9 pages · fill-in worksheets

How to Evaluate What Type of Home to Build in Your Market

  1. 01Define the market area and time window
  2. 02Demand, pricing and velocity, with the formulas
  3. 03Product fit: the mix gap index
  4. 04Competition and buyer affordability
  5. 05Cost, returns and a sensitivity run
  6. 06Go / no-go, getting the data legally, and red flags
  • Every real statistic is cited and dated
  • Made-up example numbers are labeled as examples
  • General information, not legal, financial or appraisal advice

Want us to run the numbers on a real lot? See spec home research.

Prepared by a person who is not a licensed architect or professional engineer.